Besides providing a protective layer to inks and substrates, varnish treatments are a great way to decorate packages, deliver precise clarity, offer outstanding flexibility, and set your product apart from others on store shelves.
Varnishes may be gloss or matte, flood or spot coated to add contrast, depth, and texture to packaging designs. Whether the goal is a subdued matte finish or a high gloss shine, incredible effects can be achieved using this technique.
Multiple decorative spot varnishes can also be combined to create a package that is both unique and attention grabbing. For instance, when both gloss and matte finishes are incorporated into the same printed piece, designers can maximize the visual contrast between areas and create a great impact on the appearance of the product packaging.
Learn more about the various varnish treatments available for your next packaging application.